THE PURPOSE OF THIS BLOG

Martin Luther King, Clergyman, activist and prominent leader. His speech "I have a dream" is THE main lecture for all leader-speakers.

Why “BUSINESS CHURCH“? In times in which the great religions of the world are struggling it seems strange to opt for such a blog-name. But there is one strong principle of guidance used in “church” – and this principle is a principle of communication:

To church we go in search of guidance and insight into what really matters by listening to sermons: words uttered in ways that touch our minds and souls by speakers who we trust and are willing to follow.

Business-, community- and political leaders have to follow the same rules when they speak with the purpose of leadership: they must find ways to communicate their message in a way that touches the minds and souls of the people and to reflect an image of somebody to trust.

This Blog is dedicated to all who want (not only need) to guide others through effective (not efficient) speaking. Here you will find tools and insight into what really matters when you stand up to speak.